Strengths Based Selling (Audible Audio Edition) Tony Rutigliano Brian Brim Adam Grupper Brilliance Audio Books
Download As PDF : Strengths Based Selling (Audible Audio Edition) Tony Rutigliano Brian Brim Adam Grupper Brilliance Audio Books
The key to success, salespeople are constantly told, is to follow specific steps and techniques. Just heed the advice of this guru or that speaker, and you'll be the best!
Well, that approach just doesn't work for most salespeople. And it probably doesn't work for you either. The most successful reps, Gallup has determined from decades of research, understand their innate talents and strengths and use them to sell more effectively.
The truth is, no two great sales reps are alike You might thrive on fierce competition, while a colleague wins by being a super-analytical problem solver. Or maybe you have a tremendous talent for building relationships, while your fellow top performer is a brilliant strategist. What's most important is that you win business your way.
Strengths Based Selling explains sales talent and how to identify and maximize it. You'll receive a code to take the world-renowned Clifton StrengthsFinder assessment, which reveals your unique talents and strengths. Armed with this information, you'll follow this book through the entire selling process - from assessing opportunity and cold calling to retaining and growing accounts - learning how to apply your talents at each step. The book also features action items that will help you make the most of your strengths in sales.
There's no one right way to sell. Salespeople get the best results by building on who they already are. This lively and liberating book will teach you to do just that.
Strengths Based Selling (Audible Audio Edition) Tony Rutigliano Brian Brim Adam Grupper Brilliance Audio Books
Sales today is about knowing yourself because People Buy You: The Real Secret to what Matters Most in Business, knowing what you do well and knowing how that works with your potential customer. This book uses the Clifton StrengthFinder tool and applies it to those in sales through 34 themes.To help the reader, the authors in the first chapter defined talents, strengths, skills and knowledge. Then they walked through a rather generic sales process. The authors discussed presenting solutions, negotiating to building long term customer relationships while randomly selected 5 themes within each area.
Two interesting points were the discussion at the beginning of the book on two (2) sales myths and discussion at the end of the book around changing the focus from work/life balance to work/life integration. These viewpoints helped to recognize the uniqueness of each salesperson and how alignment is crucial to the overall act of selling.
Having read and reviewed countless books on selling or sales, I was expecting more especially with regards to relationship selling such as discussion around emotional intelligence and its the integration with strength based selling. For me, this book was more geared toward the new salesperson or possibly the traditional salesperson who focused on pushing the sale instead of being pulled into the sale. I am not sure how a sales manager could use this information just from the book alone.
Additionally, I expected new quantitative data to be shared through the use of actual numbers since this book was written using Gallup research. Having taken several other tools such as DISC, Values and the Attribute Index, this tool did not tell me anything new.
As to taking the tool, I found myself with a lot of neutrals which did give me some cause for concern as a certified instrument consultant as well as trained instructional designer. The report was abbreviated to the top 5 themes and for an additional $550 or $1,750 I could receive more details and some coaching. Possibly this offer jaded me as I just invested 30 minutes of my time, the price of the book and I felt a little bait and switch going on.
This book could have been much, much more if the authors had been more specific regarding each theme instead of using the book for marketing the StrengthFinder. To be fair, at the back of the book each theme was again generically discussed with 4 action items that also were very generic and lacked the specifics necessary to be The Red Jacket in a sea of gray suits
Product details
|
Tags : Amazon.com: Strengths Based Selling (Audible Audio Edition): Tony Rutigliano, Brian Brim, Adam Grupper, Brilliance Audio: Books, ,Tony Rutigliano, Brian Brim, Adam Grupper, Brilliance Audio,Strengths Based Selling,Brilliance Audio,B01J6JHLAM
People also read other books :
- Disillusioned Land of Dis Book 3 (Audible Audio Edition) Robert Kroese Phil Gigante Audible Studios Books
- 53 Letters For My Lover edition by Leylah Attar Literature Fiction eBooks
- Ambushed by Glory in My Grief edition by Rebecca Carpenter Religion Spirituality eBooks
- Caldera Notes from the Pit Venting a Sarcastic Soul Edward V Fuller 9781683484639 Books
- How to Read Human Nature Its Inner States and Outer Forms Illustrated edition by William Walker Atkinson Health Fitness Dieting eBooks
Strengths Based Selling (Audible Audio Edition) Tony Rutigliano Brian Brim Adam Grupper Brilliance Audio Books Reviews
I am a fan of these Gallup books. This one is geared for sales. I have also read 'Now, Discover your strengths' (a prior book) and didn't find this too different. This is geared specifically for sales people who go to vendor sites, it seems. My work is in call center sales, so it is somewhat applicable but not totally applicable. Not bad, but the prior book is more universal. I recommend that you purchase 'Now, Discover your strengths' instead.
I think it's important that Salespeople 'know themselves'. I have found this to be an excellent tool to build confidence, keep focus and open up conversations on how salespeople can go about achieving goals. I buy this book for every new salesperson I hire. It's a simple and affordable way to get some really good conversations started on the sales-journey.
I bought this book because I am eager to learn about sales, and the book's title and description indicated that the book would be grounded in real academic research about sales success. Instead I got another self-help, 'think positive!' book full of anecdote after anecdote where the quotations are attributed to "an energy industry executive".
If you are looking for another pep talk, this is your book. If you are looking for anything approaching rigor re. what differentiates successful sales people, look elsewhere.
Code is used.
Relevant in todays sales business.
I highly suggest this book to any new sales people. When you take the test you'll be amazed at how on spot they are with your 5 strengths. Even if you don't feel like a natural sales person, this book will help anyone use their natural strengths to become a great sales person.
I will have to admit, FOCUS is my top strength according to the survey that I took from this book. I can see that in my analysis of this very interesting book. The book is not very long, less than 200 pages easily, and it tries to be two things. It tries to be a sales book and it also tries to be somewhat individualized to your strengths and that's the problem. This book has lots of great sales ideas but they are in the context of that person with that strength and most pages are not relevant to your situation (if you follow the strength based philosophy). As a sales manager there are many areas that I can work with my team but this book struggles with identity; choose a focus. In summary, a great high level sales book but needs some focus.
Sales today is about knowing yourself because People Buy You The Real Secret to what Matters Most in Business, knowing what you do well and knowing how that works with your potential customer. This book uses the Clifton StrengthFinder tool and applies it to those in sales through 34 themes.
To help the reader, the authors in the first chapter defined talents, strengths, skills and knowledge. Then they walked through a rather generic sales process. The authors discussed presenting solutions, negotiating to building long term customer relationships while randomly selected 5 themes within each area.
Two interesting points were the discussion at the beginning of the book on two (2) sales myths and discussion at the end of the book around changing the focus from work/life balance to work/life integration. These viewpoints helped to recognize the uniqueness of each salesperson and how alignment is crucial to the overall act of selling.
Having read and reviewed countless books on selling or sales, I was expecting more especially with regards to relationship selling such as discussion around emotional intelligence and its the integration with strength based selling. For me, this book was more geared toward the new salesperson or possibly the traditional salesperson who focused on pushing the sale instead of being pulled into the sale. I am not sure how a sales manager could use this information just from the book alone.
Additionally, I expected new quantitative data to be shared through the use of actual numbers since this book was written using Gallup research. Having taken several other tools such as DISC, Values and the Attribute Index, this tool did not tell me anything new.
As to taking the tool, I found myself with a lot of neutrals which did give me some cause for concern as a certified instrument consultant as well as trained instructional designer. The report was abbreviated to the top 5 themes and for an additional $550 or $1,750 I could receive more details and some coaching. Possibly this offer jaded me as I just invested 30 minutes of my time, the price of the book and I felt a little bait and switch going on.
This book could have been much, much more if the authors had been more specific regarding each theme instead of using the book for marketing the StrengthFinder. To be fair, at the back of the book each theme was again generically discussed with 4 action items that also were very generic and lacked the specifics necessary to be The Red Jacket in a sea of gray suits
0 Response to "[KWL]⋙ Libro Gratis Strengths Based Selling (Audible Audio Edition) Tony Rutigliano Brian Brim Adam Grupper Brilliance Audio Books"
Post a Comment